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FAQ and
Tips for Supervisors!

1.Overview
What is marketing? Why do libraries need it?

2.Planning
Market plans, market research, the process.

3.Products
What are library "products"?

4.Promotion
What are the best promotion strategies?

5.Internet
Web marketing, design, guidelines, new ideas.

6.Ohio
How does Ohio market and promote libraries?

Trends, resources, methods, users!

Public library training in six self-paced modules that cover the steps of the marketing process. Modules include resource links, promotion ideas, exercises, and quizzes. Create market plans.

NEW!
Recertification contact hours for
Renewal of Ohio Public Librarian Certification
are available for this tutorial.

Promoting our libraries.
Inventing our future.

See Copyright section for information about sources and use of the site. Instructional content copyright OLC 2003-2008. Photos, graphics or images not credited to a specific library are copyright Deana Noack.

Marketing the Library Web-based Training for Public Libraries was commissioned by the Ohio Library Foundation in 2003 with financial support provided by the Drew Carey Fund, revised annually 2003-2007, links updated 2008. Project consulting for original development, annual updating and revised content, instructional design, and web design by Deana Noack Web Design, edited by Jennyann Noack. Photo on this page by E. Chanley.