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FAQ and
Tips for Supervisors!

1.Overview
What is marketing? Why do libraries need it?

2.Planning
Market plans, market research, the process.

3.Products
What are library "products"?

4.Promotion
What are the best promotion strategies?

5.Internet
Web marketing, design, guidelines, new ideas.

6.Ohio
How does Ohio market and promote libraries?

Library 2.0 and
social software

Public library training in six self-paced modules that cover the steps of the marketing process. Modules include resource links, promotion ideas, exercises, and quizzes. Create market plans.

Promoting our libraries.
Inventing our future.

Marketing the Library Web-based Training for Public Libraries was commissioned by the Ohio Library Foundation in 2003 with financial support provided by the Drew Carey Fund and appears on this web site through a cooperative agreement with the Ohio Library Council. Project consulting for original development, annual updating and revised content, instructional design, and web design by Deana Noack Web Design, edited by Jennyann Noack. Content copyright 2003-2007, Ohio Library Council. See Copyright section of About page for information about design, resources, and use of the site. Photo by E. Chanley.